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Direct Access to Data Insights for CPG Brands
AisleAI provides direct access to a wide range of rich third-party data including syndicated, independent C-Store, Independent Grocery, Market Demographics, Weather, Foot Traffic and Automobile Traffic, Credit Card Transaction, and more.
AisleAI is paving the way for CPG brands and retailers to launch new products, enable in-depth analysis of brand performance, and unleash critical data for enhancing retail execution strategies and maximizing profitability.
Visualization
The AisleAI visualization dashboard unites siloed data providing an epicenter of blended first-party and third-party data sources and gives teams a simple way to ask questions via an intuitive natural language search (NLS) and share predefined questions through smart automation. The AisleAI dashboard updates in real-time, using AI to automatically detect anomalies and opportunities in your data, sends alerts, and allows business decision makers to interact and share insights while avoiding data or analytics specialist bottlenecks. This synergy reveals invaluable insights, preferences, and trends, empowering you to craft optimal product assortments and promotions.
Data Analytics
Leveraging generative AI and advanced predictive modeling capabilities, AisleAI synthesizes virtually all combinations of data points within your disparate data repositories to make the insights digestible for a wide variety of teams. This process uncovers the root causes behind key areas like retail execution outcomes and their implications, enabling proactive delivery of actionable strategies for resolution.
Data Management
Employing military-grade security, AisleAI seamlessly integrates, converts, and consolidates data from diverse sources such as cloud data warehouses, data lakes, databases, applications, and one off files. The AisleAI analytics gateway also allows for role-based data access and segregation so that all of your constituents can securely access and drill down on data appropriate for them. This streamlined process expedites the journey from data acquisition to informed decision-making in CPG operations, sales, and distribution.
AisleAI provides deep insights for different audiences. AisleAI delivers near real-time information across a wide variety of areas of your business.
Competitive Analysis
Identifies competitors’ locations and performance metrics, enabling you to gauge their standing in the market.
Share of Visual Inventory (SOVI) and changes over time
Measures your product’s visibility on shelves compared to competitors.
Promotion Effectiveness Analysis
Assess the performance of your promotions to optimize future campaigns.
Predictive Promotion Calendar
Suggests the most effective promotions and timing for your brand.
Consumer Segmentation
Reveals detailed insights into your most valuable consumers, including demographic and behavioral data.
Merchandising Effectiveness
Assess the effectiveness of your product placements within stores.
Merchandising Optimization
Identifies areas for investment in merchandising.
Sales Performance Over Time
Tracks your sales metrics over time, allowing you to monitor trends and identify areas for improvement.
Drivers of Sales Performance
Determines the key factors influencing your sales performance.
Sales Projection / Forecasting
Provides forecasts to optimize inventory planning.
Out of Stock / Dropped Product Alerts
Alerts you to unexpected sales drops or out-of-stock situations.
Product Bundling
Identifies commonly purchased products alongside yours, informing strategic bundling opportunities.
Product Profitability
Analyzes profitability by product, considering sales velocity and placement.
Product Placement Analysis
Determines the typical shelf location of your product within stores.
Assortment Optimization
Optimizes your product mix for maximum effectiveness.
Product Velocity
Identifies your top-selling products in each store.
Predictive Expiration Modeling
Predicts when your product is likely to expire.
Price Elasticity Analysis
Evaluates how price changes impact sales velocity.
Competitive Pricing Trends
Tracks pricing trends over time for you and your competitors.
Relative Store Performance
Compare your performance across different stores.
Store Placement Prioritization
Identifies the best locations within stores for your product.
Channel Effectiveness Over Time
Evaluates the effectiveness of different store types over time.